Photoshop Tip 11-22: Intelligent Logo Design

Intelligent logos enable the user to quickly change components of the logo (colors, highlights, etc.) without affecting other elements in the logo. Using these tips, you can create a logo that will be easily manipulated, stored and used no matter what your company's objectives.

1) Separate the elements - put text, and graphical treatments on different layers, separating those that are not linked.

2) Create multiple formats - have one folder with a color logo, one with a black and white logo, one with a dark background, and one with a light background. This will give you all the content you need to deploy your logo for any given project.

3) Create the logo in a very large resolution - you may not need a 3235 x 1747 logo for every project, but you may need it for one or two projects over the course of a year. It is much better to have the logo in a very large size than a small size, as it will be nearly impossible to enlarge the image without distortion.

Following these tips will allow you to use your logo effectively no matter what project you are working on.

Photoshop Tip 11-22: Organizing Layers

Photoshop Tip: Organizing Layers

Organizing your layers is as important as creating separate layers for separate elements of your image. Just as an individual layer can be turned on/off (visible/invisible), a group of layers can be changed by creating a layer folder. Grouping your layers enables you to change the entire group as you would change a layer (apply textures, transparency, etc.).

Grouping also enables you to store different but related content. A good example is grouping layers for your company's logo. You may have one layer folder with your color logo, another with your black and white logo, and a third with a different colored logo. Grouping these in separate folders enables you to quickly toggle between versions.

Photoshop Tip 11-22: Working with Layers

Welcome to the first installment of our Adobe Photoshop Tips. We will be providing weekly tips for working with Adobe Photoshop, for better usage and understanding of the program's features.

Working with Layers

One of the most powerful functions of using Adobe Photoshop is the ability to create layers. These layers contain different parts of your image, and enable you to add and subtract portions of the image with the click of a button. Styles can also be applied to individual layers, giving parts of your image different highlights.